Endura Sport

Heading to Fort William? Find out why #ProtectionItsInOurDNA

The Fort William World Cup has more than earned its legendary status. A fixture on the circuit since 2002, the race track is physically demanding and the huge crowds that spur the riders on all the from the start gate to the vast finish line arena make for a spine tingling atmosphere.

We’re proud sponsors of the Fort William World Cup as well as being clothing and protector partners for the Nevis Range Mountain Experience, and will be present in the event village selling the official event t-shirt and showing off a selection of our latest protection product that are #AthertonApproved. We’ll also have a sneaky peek of our amazing MT500 Full Face Helmet – the lightest full facer available - ask the team how you can win one when you drop into ou stand.



Armour up. We’ve been adding to our protection range over recent years and now have you covered with an extensive array of helmets, pads and protective garments for all types of mountainbiking – from fast and light to the gnarliest trails of the World Cup Downhill circuit. We work in collaboration with some of the world’s best gravity riders and racers and use cutting edge tech from D3O® and Koroyd® to reduce impacts from the falls that are inevitable when you’re pushing your riding to the limit. Visit the Endura tent to see our latest and greatest MTB kit including the range of protectors that Danny MacAskill is now using.

We’ll also be cheering on our DH racing clan with sponsored riders from Atherton Racing and Nevis Range’s own Mikayla Parton there to represent us in between the tapes. The stars of Atherton Racing are firm favourites with the Fort William crowd, with five wins split between the siblings, Rachel holds the bragging rights with three victories(2013, 2015 and 2016) vs Gee’s two (2010 and 2013). The recent round of the British series held on the same course and often a dress rehearsal for the big occasion saw Rachel and Gee storming to the top step of their podiums, whilst also providing valuable test runs on their Atherton Bikes prototypes. Rachel in particularly will be looking to erase memories of last year’s chainless run and pick up her first World Cup win of 2019.



Atherton Racing’s Mille Johnset opened her campaign with a great third place in Maribor and the Norwegian youngster will be hoping to follow this up with another strong performance in Scotland. Charlie Hatton also looked like he was enjoying his new race bike when in town for the British round DH where he finished in fifth in a stacked field.

Local ripper Mikayla Parton will be racing her first Fort William World Cup as an elite and after hitting the podium in the British series race, will be aiming to make the most of her in-depth knowledge of the course to make an impression in front of a strong home support.



If you can’t join us in Fort William, then the racing will be live streamed by Red Bull TV. Join them from 11:30 for all the action.